Untitled design-22.png

Behind the Wallet: Art Basel '21

COINBASE X ART BASEL MIAMI

For Coinbase, I conceptualized and creative directed a series of videos shot on location at Art Basel Miami, featuring many of top artists in the NFT space, including Gary Vaynerchuck, Diana Sinclair, FEWOCiOUS, Pplpleasr, Aidan Cullen and more. The goal of this series was to highlight the diverse range of voices and personalities across the NFT space and to showcase various NFT communities in ways that felt authentic to the crypto community. Beyond conceptualizing the series, I also wrote the scripts, planned the shot lists, conducted most of the interviews and shot portraits of everyone featured. The videos and photos were published across Coinbase’s social platforms and re-shared by many of the artists.

Overall recap video.

Interviews: With Gary Vee; With Diana Sinclair; With FEWOCiOUS